Getting the Mountain on Real Estate Marketing
I used to be observing CSPAN with John Soloman, Executive Editor of-the Washington Times dallas real estate. It was an appealing piece on how they're adapting to net. They've shifted from 4 distribution channels to 41. As a way to distinguish themselves from their competitors, in an sector where their information is known as a commodity, they choose 5-6 o-r reports that nobody else has. H-e feels that people are still searching for relevant, precise, and balanced news sent in-a new way.They are also investing a percentage of 1 of their website tools to "citizen journalism" and have discovered 150 people in 6 areas around Washington to inform them what they think the news is. The "citizen" journalists need to follow-the principles, and same criteria as other journalists. They also have to follow a powerful editorial process. The Washington Times desires to acknowledge them.He and indulge their readers said the many news media outlets have not discovered the new business design and are cutting straight back about what makes them unique: The editors, the information gatherers. He thinks they are the strength of the industry.John Solomon equated the fall in print to a battle strategy where they're losing and have to decide to turn the tide" and "retreat or take the slope. He has chose to grow in the midst of the recession. Data will be important and now is not the time for you to retreat.So, the issue I have is are other newspaper organizations pursuing the same old business model or "taking the hill" and charging in to the 24/7 news cycle of-the internet, blogging and Twitter? May the area papers make the changes or continue steadily to lower until they go out of business? What sites can consumers go-to for information, if that takes place in your local market?


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