DXNFirm Background

Its item traces contain nutritional supplements, foodstuff and beverages, individual care merchandise,skin treatment & comestic, household goods and water treatment system. Since its inception in 1993, DXN has upheld its concept of ´One Dragon One Planet One Market and One Mind´. With this powerful concept, DXN has sailed through continuous growth over the years. On 30 September 2003, DXN Holdings Berhad was listed on the Principal Board on the Bursa Malaysia. DXN was delisted on 27 December 2011 due to take-over offer by the founder.

DXN Holdings Berhad is the investment holding and management organization of DXN Group. DXN´s high regard for quality earned the company many outstanding citations and recognitions from various health and business organizations. Along with all the solid foundation and sustainable development, DXN has rapidly diversified into other organization routines, which include property, renewable energy, information technologies, etc. In its core company of network advertising, the rapid global expansion of DXN is recognized internationally by its vast growth of members worldwide and its amplification of footprint in key strategic locations. With over four million registered distributors throughout the world, DXN is solidifying its position as the entire world leader in Ganoderma items.

DXN Philosophy

Low Price, High Quality;

Low Profile, High Income.

Our philosophy - to provide low price and high quality products, to keep a low profile while generating high income is ideal for direct selling. This system is equitably accessible to anyone of any history. Our free business system enables anyone to enjoy personalized achievements that lead to greater financial independence. More importantly, numerous people have testified to the benefits of our merchandise when they gained better health by way of consumption of our merchandise. Our philosophy is the foundation on which our success while in the network advertising and marketing industry is built.

DXN was started by Dato´ Dr. Lim Siow Jin, a graduate from your famed Indian Institute of Technologies. Dato´ Dr. Lim has a deep curiosity in mushrooms and their relationship with human health.

After more than 20 years of careful research and scientific analysis, Dato´ Dr. Lim discovered the specific benefits of Ganoderma or Lingzhi and its corresponding effects on human health. Realizing Lingzhi´s importance and well being benefits, Dato´ Dr. Lim started sharing his knowledge about this miraculous herb among his friends and colleagues who mirrored his passion for good well being.

Dato´ Dr. Lim did not stop there. He felt that he should form a business that would help more people to acquaint and utilize some great benefits of this miraculous herb. In 1993, Dato´ Dr. Lim´s dream came true when he established DXN in Kedah, Malaysia

DXN CEO, Dato` Dr. Lim Siow Jin has been bestowed the Prominent Business Leader Award within the 2nd "Prominent Business Leaders Award 2010".The award ceremony was held at the conference room in the "Great Hall on the People" in Beijing, China on 6 June 2010.

Dato` Dr. Lim was bestowed the award for his professional conduct and persistent entrepreneurship; over 20 years of tireless research and industrial development of Ganoderma lucidum and its outstanding contribution; upholding thebusiness philosophy of low price, high quality and solid profile; promoting marketing strategies of differentiation, branding, diversification and creating an international http://www.mlm net.hu health industry giant. He is regarded as a tenacious, passionate, innovative and excellent entrepreneur model. (Abstracted from Invest China, Xinhua News, China News & China Economic)